How much brain does it take to replace a light bulb? Yes, that’s one question you have to answer yourself before you remember the term Digital Marketing. Unlike every business around, agencies set up to serve Digital Media, Online Marketing or Mobile Marketing services play on ideas and not rules or competencies.

And in the last three years, these institutions have grown rapidly. But the question is, what makes Digital Marketing a hotcake business for entrepreneurs today? What makes Digital marketing one of the fastest growing areas of advertising?

Digital communication platforms or Digital Media are driving new requirements for engagement between brands and consumers and reshaping media consumption in old and new channels. Strategi marketing online saat ini di media sosial, bagaimana postingan produk bisa memiliki engagement rate luaxs, cara promosi di instagram menjangkau banyak orang dan memiliki tingkat interaksi dengan followers/subscribers tinggi. Research shows that the most important and influential consumers continue to engage with digital media even while watching TV.

To be truly effective, a brand’s integrated marketing strategy must incorporate digital marketing from the start. And, to keep pace with digital’s massive influence on consumer media habits, advertisers must do more than just expand their offline …