Start Up

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    5 Expert Tips For Launching a Food or Consumer Products Business During a Downturn

    July 28, 2020 9 min read Opinions expressed by Entrepreneur contributors are their own. With many people across the globe witnessing COVID-19 negatively affect their finances and way of living, studies show that consumers are starting to be more mindful about their spending.  With this in mind, starting a food or consumer products business in a downturn may seem like a risky endeavor. After all, as consumers tighten their belts they also tend to “trim the fat” when it comes to goods deemed non-essential. As such, one would assume that healthy foods, toiletries, or self-care products—some of the most popular product groups in these verticals right now—would be some of the…

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    Streetwear Culture Goes to the Dogs

    August 4, 2020 6 min read In this ongoing series, we are sharing advice, tips and insights from real entrepreneurs who are out there doing business battle on a daily basis. (Answers have been edited and condensed for clarity.) Who are you and what’s your business?  My name is Christopher Cargnoni and I’m the founder of Fresh Pawz, a pet brand dedicated to the streetwear culture.  What inspired you to create this product?   In 2017 I noticed younger and younger people walking around with dogs of their own. While I wasn’t yet ready to take on the responsibility of having my own dog back then, the family dogs I grew up with were a big…

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    5 Expert Tips to Brand Your New Business

    August 4, 2020 10 min read Opinions expressed by Entrepreneur contributors are their own. Branding isn’t just your logo and website design, it’s your experience, product, partners, and more. Branding a new venture takes work — you have to really know what your business stands for and ensure that people Inside and outside of your company know, too. In the modern age, a brand is increasingly shaped by how you act, not only what you say. Think of branding as the interface between your business and customers. It helps you connect more meaningfully with them, tells your story, conveys your values, and should prompt certain feelings or responses from people.…

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    I’m An Executive Coach Who Doesn’t Use Motivation — Here’s Why

    July 28, 2020 5 min read Opinions expressed by Entrepreneur contributors are their own. Have you ever found yourself getting caught up in all of the “how to get motivated” information out there? A quick Google search of “how to be motivated” brings up over 200 million results, in addition to scores of subtopics like “how to stay motivated” and “how to motivate yourself.” So why don’t I use motivation? Let me share a story to illustrate.  Several years ago, I was a keynote speaker at a conference for a network marketing company. After my presentation, one of the top leaders of the company came up to me and said: “Noah, I…

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    How to Start a Food or Consumer Products Business

    Thinking of launching a food or consumer products business? Join us for our live webinar with Kuda Biza, Co-Founder & Chief Marketing Officer of Nunbelievable as he discusses the challenges and opportunities of launching a food/consumer products business.     Key takeaways:  The importance of “testing & learning” Identify your “super power” Fall in love with your dream customer Complete the registration form below to watch now! About the Speakers Kuda Biza is the Co-Founder & Chief Marketing Officer for Nunbelievable, a Loeb.nyc backed impact baked goods startup fighting hunger in the US. Before joining Nunbelievable, Kuda worked in various innovation and e-commerce roles at Newell Brands…

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    Does Your Hobby Have Business Potential? Here’s How to Tell

    July 31, 2020 5 min read Opinions expressed by Entrepreneur contributors are their own. If you’re like most people, you have at least one hobby that keeps you busy and helps you stay entertained outside of working hours. You might practice woodworking, paint abstract art, improve your flexibility with yoga or chart the patterns of stars in the night sky. With your entrepreneurial mindset, it’s tempting to think that there’s some way to make money from this hobby, in addition to bringing you personal enjoyment. But does your hobby really have business potential? You might be surprised to learn the answer. Monetization options For a business to be successful, it…

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